#CircularWasteEU: ICONS’ social media campaign for the International Day of Zero Waste 2024 

CULTIVATE, together with other EU projects, joins the social media campaign to support the International Day of Zero Waste 2024

The amount of waste generated by humanity is huge and contributes significantly to climate change, biodiversity and nature loss, and pollution. It is estimated that humanity generates between 2.1 billion and 2.3 billion tonnes of municipal solid waste every year, and only 61–62% of it is being correctly managed. Controlling humanity’s production and consumption, and improving waste collection, recycling, and recovery have become crucial issues to guarantee the advancement of the 2030 Agenda for Sustainable Development.

To address the waste crisis, in 2022, the United Nations General Assembly proclaimed 30 March as International Day of Zero Waste. During International Day of Zero Waste, member States, organisations, civil society, the private sector, and other stakeholders are invited to engage in activities aimed to encourage the adoption of sustainable consumption and production practices, foster the transition to circularity, and raise awareness about the role of zero-waste initiatives.

CULTIVATE project will take part in the International Day of Zero Waste 2024, with a joint social media campaign in collaboration with K-CCRI, Woodcircles, Reconstruct, Agro2Circular, Plastice, ViSS, B-ferst, and Rebelion projects.

You can read more about the campaign here: ICONS press release

Photo credits: Joel Muniz on Unsplash